[FORD INDUSTRIES. PART II] Part 2
Description
The original catalog description provided by the Ford Motor Company reads as follows: Ford Industries, Part Two. “Just an impression of plant size necessary to Ford production.” Views inside and out of plant. “In the open hearth furnace, blooming mills, and steel rolling mills, the raw materials of yesterday are today Ford parts.” View of open hearth furnace - large crane lifting ingot from soaking pit, depositing it in blooming mill - steel in blooming mill and rolling mill. “Not a part of automobile building…but a part of the vast Ford enterprise. A large cement plant and an aid to better highways.” View of cement plant - men and machines building road. “Getting back to car manufacture…the Ford-Johansson gauge, the world’s standard for measurement is made at Dearborn, Michigan.” View of Ford engineering laboratory. “The exacting measurements necessary in building the New Ford were made simple by using Ford-Johansson gauges.” Man testing part with gauge. “A battery of new type of electric furnaces.” Men operating furnaces and presses. “Safety plays an important part in all Ford activities.” Men operating presses. "A maze of machines through miles of buildings each tuned to a fine degree of perfection.” “Radiators, bodies, motors, springs, bumpers, wire wheels, batteries…in fact everything any automobile could desire is made in the Ford plants.” Man operating press. “The all-steel bodies are carefully designed for strength and safety.” Men assembling bodies - panorama of assembled bodies - view of body assembly line. “Quality…” Ford coupe parked on street - Ford Tudor - Tudor leaving driveway. “Performance…” Ford roadster going uphill. “And price are possible…providing the scheme is big enough, generous enough, and keen enough to make it possible.” View of Henry Ford. [1927]
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